China Telecom
China Telecom is one of the world’s leading telecommunications and broadband services provider. The business provides a full range of services including voice, data and multimedia convergence to organisations across the globe.
China Telecom is keen to raise its profile, be positioned as an innovative provider of services of the telecommunications industry and build its credibility as a brand in this sector taking advantage of its Transcending Boundaries, Excelling in Business seminar. The campaign positions China Telecom as a company with a genuine understanding and interest in China-UK business.
We achieved coverage for China Telecom in both leading UK and Chinese media, delivered support for the seminar and also secured interviews in both telecom and vertical trade media.
Our client said:
“We are delighted to be working with Lawson Dodd. They are experts in public relations, a great source of advice and, most importantly, they have an in-depth understanding of how to promote Chinese companies in the UK.”
Edmund Cheung, Director of Sales China Telecom (Europe) Ltd.
