Lawson Dodd Digital Breakfast: What will the key trends for social media be in 2010?

At Lawson Dodd’s first Digital Breakfast session, we invited guests to an insightful and stimulating seminar that addressed the question, “What will the key social media trends be in 2010?”. View the full length video or highlights of the session below.

Guests were given a round-up of the key technology trends predicted to have the most impact on businesses this year. Key trends selected included the growing importance of location in social media communications, fading boundaries between devices and how this will impact how we consume media in the living room and the implications for brands and businesses of the opening up and integration between social media platforms like LinkedIn and Twitter. We also had an in-depth look at how measurement of return on investment (ROI) in social media will mature and develop this year and how businesses can take on some of the key challenges in this area.

Our key note speakers were all eminent digital experts who delivered thought-provoking and insightful presentations complete with case studies and fascinating anecdotal evidence. These speakers included:
 Kevin Anderson, Guardian blogs editor
 Rahul Powar, entrepreneur and founder, Apsmart
 Brad Little, Vice President, Word of Mouth UK

Not only were the speakers compelling, we also had a very engaged audience who extended the discussion and thinking in the Q&A session at the end.

“This was a very insightful session and I felt the audience was very engaged.”
Francois Pétavy, CEO, Eyeka

Don’t worry if you missed this one as this was the first in a planned series of Digital Breakfast events. You can also view the full length video or the highlights video of the session below. We will be sharing upcoming event topics soon so watch this space.

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Watch the highlights and full-length video below: